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How does anchor text affect SEO?

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2 days 1 hour ago #2165 by CollinsBadinn
How does anchor text affect SEO? was created by CollinsBadinn
 I’ve noticed that backlinks often use different types of anchor text. How important is anchor text for SEO, and what’s the best way to optimize it?  
 

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2 days 1 hour ago #2166 by KellyAngel
Replied by KellyAngel on topic How does anchor text affect SEO?
Anchor text helps search engines understand the context of a link, making it a critical SEO factor. It’s best to use a mix of branded, generic, and keyword-rich anchor text to keep your backlink profile natural and avoid penalties. Learn more about anchor text best practices here: linkbuilder.com/blog/what-is-link-building-for-seo

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